About Anitra

“To enhance the livelihood of the farmers through accessible digital transformation”

Anitra, empower farmers with advanced technological tools and functions which would help them to understand the true value of the animal, creating traceability data, better production inputs and access to best services. Anitra ensures the betterment of supply chain management & Asset management systems in the livestock sector through various technological interventions.

Anitra for Livestock Farmers

Providing Advanced tools such as:
  • Price estimation Calculator
  • Scientific Feed Calculator
  • Logistics/Freight calculator
  • Connect to Nearby service providers
  • Muzzle api's for traceability of animals and SaaS
  • Market place

Our Team

OMKARTHIK THUMMALA

Founder & CEO

Spearheads the organization
12+ years of experience in agriculture & food processing industry
Stanford Graduate School of Business

RAVINDRAN P.K

Co-founder & COO

Head of Operations
9+ years of experience in agriculture & food industry
TNAU, IIM Ahmedabad

SHIVANI Betu

Co-founder & CTO

Heads the Tech & R&D
15+ years of experience in technology development
Master in AI, University of Texas, Austin & MS in Finance, University of North Carolina

Abishek

Co-founder

10+ years experience in technical and Strategy.
Education from University of Illinois Urban-Champaign.

Lingala Naresh

Co-founder

8+ years experience in Rural Livelihood Enhancement
Digital Transformation Strategy
B. Tech, JNTUH

DR JASWANTH SAI

Veterinarian & District Manager

3 year experience
Singhania University

SUMALATHA

District Manager

9 yrs of experience in Rural Startups

RAJASHEKAR

District Manager

10 yrs of Experience in Rural Ecosystem

Board

Dr. W R REDDY

Advisor

IAS officer (Retd.)
Ex-Director General of National Institute of Rural Development

T R SHANMUKHA

Advisor

33+ years of experience in agriculture, dairy & food processing industries
NDRI & IIM Ahmedabad

RAKESH ARRAWATIA

Advisor

Professor at IRMA
MD & CEO - ISEED
18+ Years Experience in Finance
IIT - KGP, NIT Surat

RAHUL BHARADHWAJ

Advisor

Senior Director Bala Vikasa CSRB
20+ years of experience in Consultancy & Rural Management

Download Anitra

With Anitra App, Farmers can have the information about the value of their animal, they can improve the production of their livestock through feed calculators, able to understand the logistics cost through freight calculator, getting access to various service providers and can utilize the market place to buy/sell the livestock at better price

Download the Anitra App now and start monetization of livestock like a Pro-farmer!

App for all livestock